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Helpful
Hints
Personal Website is very
pleased to have the
opportunity to provide top
quality web development
and hosting solutions. It
is important to us that
you are completely
satisfied with your
website and its
functionality. We have
provided several helpful
hints in order for you to
benefit even more with
your website. These hints
will improve the ranking
of your web site and will
assist in marketing and
increasing traffic to your
site.
Domain
Names
Placing your Domain Name
on various search engines,
directory listings and
free for all links will
not only give increased
exposure but will provide
additional traffic to your
site. This will allow you
promote your site to
potential customers or
anyone to find your site
and 24 hours a day 7 days
a week.
1. Domain Names -
Remember when selecting a
domain name select one
that is either
"catchy" or easy
to spell and remember. Try
to stay away from words
that can be misspelled or
spelled in several ways
such as, "Kozy-Pillows.com"
and "Cozy-Pillows.com"
which will make your site
difficult to find. Also
try to select a domain
name with keywords in it
that represent your site,
service or product such as
"www.Pillows-Beds-Dressers.com".
This will help get you
ranked higher in the
Search Engines especially
on exact keyword searches.
2. Business Cards -
Put your full domain name
on all your business cards
and marketing materials.
This is one of the most
important means of
marketing your web site
and or business.
3. Store Fronts / Sign
Displays - Put your
full domain name on your
store fronts or sign
displays. This allows
customers the ability to
find you or shop online
even while your business
is closed. This is
particularly helpful when
customers drive by or
store or come after hours.
4. Link Exchange -
Exchange your website link
with other similar
businesses that coincide
with yours. You will also
want to have their domain
name linked on your site
as well. Many websites are
willing to do Link
Exchange with you because
it will create increased
exposure or
cross-marketing from your
website. This will also
create what is known as
Link Popularity. Link
Popularity is how many
Search Engines rank the
relevancy of your website
by who you are linked
with. The more link
exchanges you have the
higher the ranking hence
the closer to the top of
the search engines you can
be.
Link
Popularity
Link popularity is a
method used by some search
engines rank your
relevancy as a website.
The use this method to
determine how many people
you have linked from your
site and how many of those
sites link back to you. It
is important to know that
by simply placing
someone's link on your
site does not give you any
advantage unless that site
links back to you. Link
popularity is very
important to some search
engines for ranking
because they are now using
this in their ranking
formula. It is important
to note that the quality
of the links may outweigh
the quantity. Add your
link to Personal
Website Super Link
Directory Today!
Search
Engines
Search
Engines are great tools
for marketing your website
to potential clients or
customers. It is equally
important to be in their
databases in order to be
found by friends or
relatives for personal web
sites as well. Below are a
hand full of the most
common search engines.
Remember that Personal-Website.com
already submits your
website to over 300,000
Search Engines,
directories, and FFA
listings regularly as a
group. By submitting your
web address or URL
independently yourself you
will improve your
placement into the many
search engines and
listings.
1.
Free
Submissions - You may
submit your website
manually to the following
Search Engines. Remember
that Search Engines are
very large and cycle their
databases up to 4-8 weeks.
So you may not appear in
their engines right away.
It is also important to
note that you do not want
to submit your web address
or URL more than once a
month. By doing so you
will lower your ranking
and risk being
removed/banned from their
database completely. This
is considered spamming.
2. Pay-Per-Click -
This marketing tool is one
of the quickest ways to
get your business/web site
placed higher in the
search engine rankings.
This marketing tool
involves a great deal of
time and effort on your
part to monitor and manage
your keyword purchases.
Although currently one of
the fastest ways to get
your name out there it can
be very costly in both
time and money. Here are
several Pay-Per-Click
search engines that you
can establish an account
with and promote your web
site, business, service or
product.
3. Paid Submissions
- Subscription search
engines. These search
engines may include you
into their database based
on the content of your
website . Meaning what is
your web site selling or
promoting. This type of
submission will allow you
to get directly into there
database. Please note that
these subscription type
search engines are costly,
generally between $50.00
to $300.00 per year and
you are not guaranteed to
be placed into their
system. Please also note
if your website is not
selected you may still be
charged the subscription
fee.
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